All of us depend on data created elsewhere to do our work. In the face of errors, most people’s natural reaction is to correct such errors in the data they need — after all, when you’re dealing with a mountain of day-in, day-out demands, that seems the fastest, most efficient way to complete the task at hand. The problem is that finding and fixing flawed data soon becomes a permanent fixture. Writ large, it is expensive and time-consuming. Worst of all, it doesn’t work well: Too many errors leak through, rearing their ugly heads later on and leading to larger mistakes, bad decisions, and angry customers.
Data Quality Should Be Everyone’s Job
How to be a data provocateur.
May 20, 2016
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New!
HBR Learning
Digital Intelligence Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Digital Intelligence . Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Excel in a world that's being continually transformed by technology.