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The Risky Business of Diversification
Innovation Magazine ArticleOn the basis of a sample from the top 200 of the Fortune “500” and data from the PIMS (Profit Impact of Market Strategies) project, this author gives some guidelines for established companies on what to expect from new ventures. He points out that it takes an average of 10 to 12 years before the […] -
What Innovative Companies Can Learn from Keurig's Highs and Lows
Innovation & Leadership Digital ArticleExperiment, but be thoughtful. -
How to Push Your Team to Take Risks and Experiment
Experimentation Digital ArticleNormalize failure. No, really: Do it. -
Why Today’s Leaders Need to Be Perpetual Learners
Business and society Digital Article“Changing yourself in the job, especially if you’re doing well, is one of the hardest things to do.” -
Innovation's Holy Grail
Strategy & Execution Magazine ArticleAffordability and sustainability, not premium pricing and abundance, are the new tenets of effective innovation. Westerners are struggling with the shift... -
New Business Models in Emerging Markets
Disruptive innovation Magazine ArticleTargeting the middle market can be lucrative—but companies won’t be able to deliver unless they start from scratch. -
How Employees Shaped Strategy at the New York Public Library
Strategy execution Digital ArticleAn inside look at the organization’s radical approach. -
A Step-by-Step Guide to Smart Business Experiments
Sales & Marketing Magazine ArticleThe power of analytics in decision making is well understood, but few companies have what it takes to successfully implement a complex analytics program.... -
Choose the Right Innovation Method at the Right Time
Innovation Digital ArticleThe four stages of innovation require different tools. -
Why Design Thinking Works
Design thinking Magazine ArticleIt addresses the biases and behaviors that hamper innovation. -
When a Prototype Isn't Enough, Use Theatrical Tricks to Sell Your Idea
Innovation & Entrepreneurship Digital ArticleStagecraft can help you test customer behavior. -
When Your Business Model Is in Trouble
Business models Magazine ArticleColumbia Business School professor Rita Gunther McGrath studies strategy in highly uncertain, volatile environments. She spoke recently with HBR executive editor Sarah Cliffe about how to recognize an oncoming crisis—and seize opportunities to get ahead of competitors. Listen to the interview this piece is based on.Download this podcast HBR: Why is there so much interest […] -
The Self-Tuning Enterprise
Experimentation Magazine ArticleHow Alibaba uses algorithmic thinking to constantly reinvent itself -
Can Big-Box Retailers Provide Local Health Care?
Experimentation Digital ArticleBest Buy and Walmart are betting they can. -
How to Scale a Successful Pilot Project
Innovation & Entrepreneurship Digital ArticleChallenge teams to continue building on successful experiments. -
Stop Saying Big Companies Can’t Innovate
Business history Digital ArticleHasbro and GE defy conventional wisdom. -
Lessons on Customer Engagement from Fan Controlled Football
Innovation Digital ArticleThe esports venture uses blockchain to let fans call the shots in real time. -
Innovating in Uncertain Times: Lessons from 2022
Technology & Operations Digital ArticlePlus strategies for driving transformative growth in 2023. -
3 Exercises to Boost Your Team's Creativity
Leadership & Managing People Digital ArticleMove beyond brainstorming. -
The Positive Power of Failure
Innovation & Leadership Digital ArticleThis post is part of HBR's special issue on failure. This post was written with Mark Sebell and Jay Terwilliger, managing partners at Creative Realities,...
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Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing
Sales & Marketing Case Study11.95View Details As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact... -
Design Thinking and Innovation at Apple
Innovation & Entrepreneurship Case Study11.95View Details Describes Apple's approach to innovation, management, and design thinking. For several years, Apple has been ranked as the most innovative company in... -
Eat, Sleep, Innovate: How to Make Creativity an Everyday Habit Inside Your Organization
28.00View Details From the author of "The Little Black Book of Innovation," a new guide for using the power of habit to build a culture of innovation. Leaders have experimented... -
Mastercard Labs (B)
Organizational Development Case Study5.00View Details When Ajaypal (Ajay) Banga became the CEO of Mastercard in 2010, digital technologies were on the rise, and innovation needed to become a strategic imperative... -
Measuring Impact at the Los Angeles Cleantech Incubator
Innovation & Entrepreneurship Case Study11.95View Details In 2020, the Los Angeles Cleantech Incubator (LACI)'s CEO, Matt Petersen, announced a first-of-its-kind equity earnback program, by which incubated companies... -
Innovation Magic
Innovation & Entrepreneurship Case Study8.95View Details Why do certain product and service experiences seem like magic, making them all but destined for success, while other items languish on store shelves?... -
Design Thinking in Action (C): Experimentation in Action at South Western Railway
Management Case Study5.00View Details This third case in the series that begins with "Design Thinking in Action (A): South Western Railway" (UVA-S-0377) describes two waves of experimentation... -
HBR's 10 Must Reads on Design Thinking (with featured article "Design Thinking" By Tim Brown)
24.95View Details Use design thinking for competitive advantage. If you read nothing else on design thinking, read these 10 articles. We've combed through hundreds of Harvard... -
We the Possibility: Harnessing Public Entrepreneurship to Solve Our Most Urgent Problems
30.00View Details Can we solve big public problems anymore? Yes, we can. This provocative and inspiring book points the way. The huge challenges we face are daunting indeed:... -
To Understand Consumer Behavior, Think Like a Marketplace Scientist
Sales & Marketing Case Study8.95View Details This technical note outlines the process of proper experimentation in the world of business. This reading begins by describing why organizational experimentation... -
HBR Guide to Designing Your Retirement
21.95View Details Set yourself up for a successful transition. Retirement is perhaps the greatest and most deeply personal career transition you'll ever make. Will you... -
Design Thinking in Action (A): South Western Railway
Management Case Study11.95View Details with a description of three concepts it inspired and an invitation to design a set of experiments to test the concepts' desirability, feasibility, and... -
Experimentation Matters: Unlocking the Potential of New Technologies for Innovation
45.00View Details Every company's ability to innovate depends on a process of experimentation whereby new products and services are created and existing ones improved.... -
Cleveland Clinic Abu Dhabi
Organizational Development Case Study11.95View Details In 2006, the Cleveland Clinic and Mubadala Investment Company partnered with a bold ambition to deliver world class healthcare in the United Arab Emirates.... -
Ten Rules for Strategic Innovators: From Idea to Execution
Strategy & Execution Book32.00View Details Even world-class companies, with powerful and proven business models, eventually discover limits to growth. That's what makes emerging high-growth industries... -
Digital Product Management under Extreme Uncertainty: The Singapore TraceTogether Story for COVID-19 Contact Tracing (A)
Strategy & Execution Case Study11.95View Details This case depicts Singapore's TraceTogether (TT) story, beginning in early 2020 when COVID-19 was spreading globally with ravaging effects. TT was the... -
Booking.com
Technology & Operations Case Study11.95View Details The case reveals how Booking.com has become the world's leading travel accommodation platform. The company has put online experimentation at the heart... -
Digital Intelligence: Harvard ManageMentor
49.95View Details No matter your role, technology continues to transform how you do your work. With access to a dizzying array of new tools, customer insights, and data,... -
Causal Inference
Technology & Operations Case Study8.95View Details This note provides an overview of causal inference for an introductory data science course. First, the note discusses observational studies and confounding... -
Evive Health and Workplace Influenza Vaccinations
Leadership & Managing People Case Study11.95View Details Evive Health is a company that manages communication campaigns on behalf of health insurance plans and large employers. Using big data techniques and...
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The Risky Business of Diversification
Innovation Magazine ArticleOn the basis of a sample from the top 200 of the Fortune “500” and data from the PIMS (Profit Impact of Market Strategies) project, this author gives some guidelines for established companies on what to expect from new ventures. He points out that it takes an average of 10 to 12 years before the […] -
What Innovative Companies Can Learn from Keurig's Highs and Lows
Innovation & Leadership Digital ArticleExperiment, but be thoughtful. -
Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing
Sales & Marketing Case Study11.95View Details As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact... -
How to Recover from Failure (HBR Special Issue)
Leadership & Managing People Magazine Issue19.95View Details Harvard Business Review Special Issues are timely, single-theme collections of HBR articles written by some of the world's leading management scholars... -
How to Push Your Team to Take Risks and Experiment
Experimentation Digital ArticleNormalize failure. No, really: Do it. -
Why Today’s Leaders Need to Be Perpetual Learners
Business and society Digital Article“Changing yourself in the job, especially if you’re doing well, is one of the hardest things to do.” -
Innovation's Holy Grail
Strategy & Execution Magazine ArticleAffordability and sustainability, not premium pricing and abundance, are the new tenets of effective innovation. Westerners are struggling with the shift... -
New Business Models in Emerging Markets
Disruptive innovation Magazine ArticleTargeting the middle market can be lucrative—but companies won’t be able to deliver unless they start from scratch. -
How Employees Shaped Strategy at the New York Public Library
Strategy execution Digital ArticleAn inside look at the organization’s radical approach.