Jeremy King has worked in technology for nearly three decades—and has spent much of the past 15 years helping companies use experimentation and data to improve decision-making. Now the senior vice president for technology at Pinterest, King spoke with HBR about the benefits of the experimental approach and the kind of culture that’s necessary to support it. Here are edited excerpts of that conversation:
A version of this article appeared in the March–April 2020 issue of Harvard Business Review.
